Whitelabel DSP

Launch a multi-client DSP under your own operating model.

MercarIQ supports whitelabel DSP operations where branding, access, campaign workflows, reporting, and client management can be separated inside one platform.

Built for scale

One DSP foundation for multiple clients.

For agencies, ad networks, and platform operators, whitelabel value depends on more than a logo change. The system needs client separation, secure permissions, reporting, optimisation, and delivery workflows.

  • Operate multiple clients from one DSP instance.
  • Separate access, workflows, and operational responsibility.
  • Use AI-connected reporting and campaign assistance without losing governance.

Whitelabel operations

What a whitelabel DSP needs beyond branding.

A credible whitelabel DSP needs operational separation, repeatable reporting, access control, campaign delivery workflows, and optimisation tools. MercarIQ is structured around those practical requirements.

Client separation

Support multiple clients or operating teams while keeping branding, access, campaign workflows, and responsibilities separated.

Operational control

Give administrators role-based control over who can view, update, optimise, and manage campaigns and platform resources.

Connected delivery

Bring targeting, postbacks, reporting, optimisation lists, and integrated AdServer workflows into one DSP operating layer.

FAQ

Whitelabel DSP questions.

Who should use a whitelabel DSP?

Ad networks, agencies, media buying teams, and platform operators that need branded multi-client campaign operations.

Is whitelabel only about the logo?

No. The larger value is operational: client separation, permissions, campaign workflows, reporting, optimisation, and delivery control.

MercarIQ DSP

Discuss your whitelabel DSP launch.

See how MercarIQ supports multi-client campaign operations, reporting, role-based control, and integrated ad serving.

Request demo